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The ultimate artwork approval checklist – get it right every time!

The ultimate artwork approval checklist – get it right every time!
The ultimate artwork approval checklist for creative teams
3:31

When you’re managing packaging, marketing campaigns, or product labels, getting artwork approved quickly and correctly is key. A missed detail can lead to costly mistakes, delays, or even product recalls.

That’s why you need a reliable artwork approval checklist — and we’ve built one you can start using today.

 

Why You Need an Artwork Approval Checklist

Think of your checklist as your project’s safety net. Whether you're a brand manager, packaging coordinator, or working in quality assurance, an artwork approval checklist helps ensure:

  • All necessary elements are included

  • Everyone involved knows what to review

  • Nothing gets missed before final sign-off

And when you pair it with a smart platform like Cway software, you can automate, track, and streamline the whole approval process.

 

Your Artwork Approval Checklist – Step by Step

Here’s a clear and practical checklist you can follow every time artwork is being created or reviewed:


1. Check Brand Consistency

  • Logo is correctly placed and not distorted

  • Brand colors match official color codes (Pantone, CMYK, etc.)

  • Fonts and typography align with brand guidelines

  • Images are high resolution and approved for use

    Tip: Use a style guide as a reference during this step.


2. Verify Regulatory & Legal Info

  • Product name and description are accurate

  • All required symbols (e.g. CE, recycling, barcode) are included

  • Claims (e.g. organic, eco-friendly) are backed by certifications

  • Legal disclaimers are visible and correctly worded


3. Review Technical Specifications

  • Bleed, trim, and safe zones are correctly set

  • Dimensions match packaging dielines

  • Print-ready formats (PDF/X, AI) are used

  • File naming conventions are followed


4. Check Language & Localization

  • All content is spell-checked and grammatically correct

  • Translations (if needed) are reviewed by native speakers

  • No duplicated or missing text in any language version


5. Approve Internal Sign-Offs

  • Design team signs off

  • Marketing and product teams approve content

  • Legal team verifies regulatory content

  • Quality assurance confirms compliance

    With Cway, this whole process is digital, traceable, and automated.


6. Final Pre-Production Review

  • Print sample or digital proof is reviewed

  • Any last-minute edits are completed and tracked

  • Final sign-off is documented and stored


 

Who Should Use This Checklist?

This checklist is great for:

  • Marketing & brand managers

  • Packaging coordinators

  • Regulatory teams

  • Quality assurance professionals

  • Agencies working with FMCG or pharmaceutical brands

 

Why Use Cway Software for Artwork Approvals?

Manual checklists are useful, but they can get messy fast — especially when teams grow or projects span multiple countries.

Cway simplifies artwork approvals by:

  • Automating your checklist steps

  • Keeping version history in one place

  • Assigning tasks to the right people

  • Notifying teams when it's their turn to act

  • Ensuring full compliance with audit trails

It’s artwork approval made smart, fast, and secure.


Download Free Guide: How to Choose the Right Online Proofing Software for Your Team

 

Final Thoughts

A proper artwork approval checklist saves time, reduces errors, and improves team collaboration. Use it as your step-by-step guide, or better yet, bring it to life with Cway — the smart platform that manages everything from first design to final approval.

Ready to take control of your artwork workflow?
Book a demo with Cway and see it in action.

 

FAQ

 

 

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